Volvo Cars Cambodia General Manager Serdar Şengül shares his views
Since 1927, Swedish car marque Volvo has been designing cars that put people first with world-changing innovations. The modern seatbelt. The side impact protection system.The pedestrian detection system. Today, Volvo Cars is one of the most well-known and respected premium car brands, preparing a new future that will be all-electric and connected.
Volvo began investing in safety early inits history, but the breakthrough that has shaped the brand’s identity is without question their invention of the three-point seatbelt. This marked a start in an era in terms of car safety and Volvo were the pioneers, earning a tag of the safest cars in the world.
Child safety has always been a guiding principle at Volvo Cars. The brand has remained at the forefront of child safety and research since the 1960s with innovations such as the rearward-facing child seat and integrated booster cushion.
Airbag technology has changed a great deal since it was introduced, and Volvo has been one of the key players with innovations like side airbags to help protect the occupants in the event of a collision. To send a strong signal about the dangers of speeding, Volvo has reduced the top speed of all their new cars to 180 km/h in 2020.
When looking to buy a luxury SUV, it’s important to know what the automobile has to offer. Although the 2021 Volvo XC90 competes in a crowded segment, where it stands out is in its ability to deliver exceptional luxury, style an efficiency in a package that also includes the latest technologies.
According to Volvo Cars Cambodia general manager Serdar Şengül, the XC90 was the best-selling luxury SUV in its segment in 2019 and 2020.
“For generations, Volvo has remained synonymous with safety. Volvo was among the first in the business to carry out their own crash testing and it was Volvo that brought the three-point seatbelt to the world. Today, this heritage of leading safety continues, and the Volvo XC90 is no exceptions,” Şengül says.
Several of the standard safety features that the XC90 has over its are automatic emergency braking, lane-keep assist, run-off-road mitigation and traffic-sign recognition.
The XC90 boasts a distinctive exterior as well as advanced fuel and safety technologies, and the XC90 is also great performer on the road. With seven comfy, adult-sized seats as standard plus a big boot, it’s a strong candidate for family car buyers.
Thoughtful touches like the LED daytime running lights shaped like Thor’s hammer, tall sculpted tail lights, and handsome wheel designs make the XC90 look a lot more expensive than it actually is.
Inside, the XC90 has the best seats in the business, and truly shines in terms of offering a quiet cabin and a lot of interior space. Every detail, from the Nappa leather upholstery to the quality and sustainable wood trim, exude luxury in the XC90. A tablet-like 90-inch touchscreen infotainment system is standard in all XC90s, not to mention Apple CarPlay and Android Auto compatibility. There’s an industry leading voice control system said to recognise plain English verses or you can navigate through all the Sensus touchscreen functions using buttons on the steering wheel.
Out on the road, the XC90’s powertrain delivers better fuel economy and lower CO2 emissions on a 2.0-litre four cylinder, in comparison to its German rivals that come in 3.0-litre engines. Thanks to the turbocharged T6 engine with 320 horsepower, the XC90 moves with more agility and quickness than you might expect from a three-row SUV.
Volvo Cars Corporation has dedicated their business to help protect the lives of people both inside and outside of their cars. They are also showing the same dedication to help protect the planet. The company has recently announced its plans to become a “fully electric car company” by the year 2030. In order to meet its target, the company will look to remove cars with internal combustion engines including hybrids from its global offering by the end of the decade. All these ambitions reinforce their commitment to reduce CO2 emissions per car by 40 percent by 2025, a first step towards their ambition of becoming a climate neutral company by 2040.
General Manager Serdar Şengül furthers this, “Next year, we will be introducing two full electric cars, the C40 and XC40 to the Cambodian market. The Volvo C40 Recharge is the first Volvo model in the company’s history to be launched as an electric model, designed to reduce environmental impact. These new electric Volvos are also eligible for tax incentives.”
Inside the C40, a leather-free interior represents a new interpretation of luxury as Volvo is taking a stand in animal welfare. Instead of leather, customers will be offered high quality, sustainable materials made from recycled sources. With Google apps and services built-in seamlessly integrated for a uniquely helpful and connected driving experience. A fully charged battery gives you a projected range of up to 420km in mixed driving before you need to recharge.
Volvo’s heritage certainly plays a part in the brand’s reputation for building safe and sustainable vehicles. That the brand continues to set ambitious targets is further evidence of how protecting and caring for people is at the heart of Volvo Cars’ philosophy.
Volvo Cars Cambodia
HGB PREMIUM CARS Co., Ltd.
228, Preah Monivong Boulevard,
Corner Street 102,
Phnom Penh
T: 024 900 000
